Moon Retail Decor Rebranding Concept

This first image shows the various iterations of the Moon logo created by several designers over many years. The abundance of effects – embosses, shadows, bevels – meant that each new application required a new version.

Below is a collection of stripped-down versions and marketing concepts that focused on brief phrasing and bold but clean imagery to make a statement.

Rebranding Concept

Moon International
[Website]

Concept, graphic design

Adobe Illustrator, Adobe Photoshop, TextEdit, Transmit